Car news / Discount Tire - America"s Tire Company and Rubber Manufacturers Assoc. Highlight Proper Tire Care for National Tire Safety Week |
18.04.2008
Discount Tire - America"s Tire Company and Rubber Manufacturers Assoc. Highlight Proper Tire Care for National Tire Safety WeekCar News /
Tire maintenance critical to road safety, fuel economy and tire life SCOTTSDALE, Ariz., April 17, 2008; Discount Tire, America largestindependent tire retailer, and the Rubber Manufacturers Association (RMA)have partnered for the 7th Annual National Tire Safety Week being conductedApril 20-26. The nationwide effort is designed to educate motorists aboutthe four essential areas of tire maintenance including Pressure, Alignment,Rotation and Tread. Improper tire care results in 33,000 injuries and 660 fatalities eachyear on U.S. roads. Regular tire maintenance can lead to longer lastingtires, better fuel economy and safer roads. Discount Tire is providing free tire safety kits at nearly 700 retailstores throughout the U.S. as part of National Tire Safety Week, toencourage motorists to adopt proper tire maintenance habits. Tire safetykits include a tire air pressure gauge, tread depth gauge and a RMA "BeTire Smart" brochure with easy-to-follow tire maintenance tips and a safetychecklist for routine monthly tire inspections. Discount Tire alsoprovides free tire air pressure and tread depth checks by trained tiretechnicians at all stores nationwide. Additionally, Discount Tire is lending the support of NASCAR BuschSeries driver David Ragan, its fulltime driver of the No. 6 Discount TireFord Fusion with Roush Fenway Racing. Ragan is featured in a national RMAradio public service announcement regarding the importance of maintainingproper vehicle tire inflation pressure. Discount Tire is the primarysponsor of the No. 6 Discount Tire Ford Fusion for the Busch Series withRoush Fenway Racing. Maintaining tire inflation pressure is one of the most critical thingsmotorists can do to improve their road safety and get the most from theirtires. Improperly inflated tires lead to decreased steering and brakingcontrol as well as excessive tire wear and fuel consumption. According a RMA driver survey: -- 81% of drivers do not know how to properly check their tire inflation pressure -- 53% of drivers wrongly believe that the correct inflation pressure is printed on the tire sidewall -- 31% of drivers don"t know how to tell if their tires are bald -- 73% of drivers do not check the tire pressure in their spare tire -- 1-in-5 drivers check their tire pressure each monthThe RMA launched National Tire Safety Week in April 2002 as aninitiative of its "Be Tire Smart -- Play Your PART" program. PART standsfor Pressure, Alignment, Rotation and Tread. Discount Tire has beeninvolved in the initiative since its inception. About Discount Tire Discount Tire, based in Scottsdale, Arizona, is America"s largestindependent tire retailer. Also referred to as America"s Tire in Oregonand some parts of California and Washington, Discount Tire currentlyoperates nearly 700 stores across the country. At discounttire.com,customers can research, order and make an appointment for service. Formore information about Discount Tire and America"s Tire, visithttp://www.discounttire.com/ or http://www.tires.com/. (See Top 10 Tire Care Tip Sheet) Discount Tire / America"s Tire Company Top 10 Tire Care Tips 1. Don"t wait until it"s too late -- Make it a habit to check your tire pressure at least once per month and before every long trip. Under inflated tires cause excess heat build-up that can damage tires and lead to a failure. 2. Know your pressure point -- The correct tire pressure is found on a sticker on the driver-side doorpost or in the owner"s manual, not on the tire sidewall -- that"s the maximum pressure for the tire. 3. Keep your cool -- To accurately measure your tire pressure, check tires when they are cold. Wait at least three hours after driving. 4. Take care of your spare -- Check your spare tire each month and keep it properly inflated so it"s ready to go when you need it most. 5. Penny for your thoughts -- A penny can tell you if your tire is bald. Place a penny upside down into a tread groove. If you can see all of Lincoln"s head, it"s time for a new tire. 6. Keep yourself in line -- Be aware of potholes that can damage your tire and also jar your car"s alignment. 7. Pick a date and rotate -- Make sure you rotate your tires every 6,000 miles to promote uniform wear and longer tire life. 8. Don"t take a spin without a cap -- Driving without your tire valve cap allows air to slowly leak from the tire and leads to under inflation. 9. Don"t lose your balance -- It is important to have your tire balance checked periodically to avoid irregular wear. 10. Be a weight-watcher -- Overloading your vehicle stresses your tires and can lead to damage.
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